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Sr. Brand Manager, Girls (Toy Company)

Company: De Forest Search
Location: Culver City
Posted on: April 1, 2026

Job Description:

Description This role is a vital business driver for the company. The Sr. Brand Manager acts as the brand champion and ultimate authority for their select brand(s) and works their cross-functional teams to achieve successful results. The Brand Manager is responsible for driving the overall brand vision, overseeing the development and execution of strategic plans for their brand(s) while meeting or exceeding financial and corporate objectives. Responsibilities: Communication lead on your brand(s) - ensuring all teams and key stakeholders are informed of the brand’s vision, positioning, product strategy, etc. Drive day-to-day line development for assigned brand(s) and manage to key development milestones and financial objectives Analyze and evaluate sales data, understand the competition and current industry trends to aid in product line architecture and development Conducts competitive and consumer analysis, understanding and applying toy trends and play patterns. Understand and identify retailer-specific channel strategies to create diverse product lines that satisfy the evolving needs of all global markets and retail channels Lead a cross-functional team to ensure best in class products with brand integrity, maintaining consistency in product, packaging, sales, and marketing communication Lead point of communication with licensors and work with them during brand planning and product development process. Desired Experience: Ability to thrive in a time-sensitive environment and be nimble enough to adapt to shifts in priorities Strong analytic and time management skills Creative out-of-the box thinker with a passion for innovation Strong written and verbal communication skills - an articulate speaker and presenter who knows how to read and engage an audience Skilled in presentation composition and communications apps including PowerPoint and Google Slides Ability to work effectively and build relationships at all levels of cross-functional teams and third parties Proven ability to lead and manage people and teams and mentor junior staff Trend-savvy, highly organized and efficient team player Proficient in Google Suite MS Office Suite (basic Adobe Creative Suite knowledge a PLUS) Sr. Manager 6 years of relevant marketing, brand, or product management experience specifically in the Toy Industry Our Benefits: Medical Insurance 100% Company paid for Employee and Employee/Children Employee Basic Life and AD&D Insurance 401(K) Retirement Program – company matches up to 4% of pretax or post-tax deferrals. Short & Long Term Disability Paid Parental Leave Sick Leave, Vacation, Holiday Pay Tuition Reimbursement Hybrid work environment This Company is an equal opportunity employer and does not discriminate in employment on the basis of race, color, sex, religion, national or ethnic origin, citizenship status, ancestry, disability, age, military status, marital status, sexual orientation or any other characteristic protected by law.

Keywords: De Forest Search, Carson , Sr. Brand Manager, Girls (Toy Company), PR / Public Relations , Culver City, California


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